𝗔𝘁𝗹𝗮𝗻𝘁𝗮 𝗦𝘁𝘂𝗱𝗲𝗻𝘁 𝗛𝗼𝘂𝘀𝗶𝗻𝗴 𝗝𝘂𝘀𝘁 𝗛𝗶𝘁 𝗔 𝗪𝗮𝗹𝗹 Student housing owners in Atlanta just discovered the market’s breaking point. Rents around Georgia Tech are down 7.7%. Georgia State? Down 14%. After years of pushing rents higher, students are doing the rational thing—moving into conventional apartments where landlords are dangling two months free. This isn’t complicated: Too much supply. Rents climbed past what “mom and dad” can support. International students and new student loan caps are shrinking the pool. Markets always find the ceiling for you if you insist on testing it. I’ve seen this movie in multifamily more than once. Concessions and absorption numbers tell you when the tide has turned. The winners will be the owners who can hold occupancy, control expenses, and survive until equilibrium returns. You don’t get bonus points for chasing peak rents—you just get vacancies. https://lnkd.in/egv8r6Tx