Writing · Capital / Finance / Investing
$119.5 Million to $21.75 Million: How 640,000 Square Feet Lost 82% of Its Value in 6 Years
Atlanta’s Office Market Just Got a Reality Check
Piedmont Healthcare’s former headquarters at Paces West, two 18-story towers in Vinings, just sold for $21.75 million, about $34 per square foot.
That’s not a typo.
The price is 82% lower than the $119.5 million paid in 2019.
The previous owners defaulted on a $102 million loan after Piedmont moved out, leaving more than 250,000 square feet empty. Now, a local group, Insignia LLC, bought the property out of special servicing and plans to rebrand, refill, and bring it back to life.
Markets don’t care what you paid; they care what it’s worth now.
For years, cheap debt, sloppy underwriting, and wishful thinking hid bad math. Markets can ignore fundamentals for a while, but they never escape them.
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